Experiential graphics in LinkedIn’s Shipping + Receiving center illustrate playful scenes of mail, cargo, and packages.
A dimensional LinkedIn logo, or “In Bug” greets visitors at the front lobby fabricated from common packaging materials.
“This project is a great example of keeping the approach simple and finding a unique and playful way to tell a story.”
LinkedIn Shipping + Receiving
Experiential graphics in LinkedIn’s Shipping and Receiving center illustrate playful scenes of mail, cargo, and packages, bringing flavor to an otherwise ordinary distribution center. Minimal, two-dimensional graphics pull a color palette from neutral wooden and navy material finishes. Larger-than-life deconstructed shipping boxes, abstract mailer icons, and miniature shipyards span common space walls while tying in easter eggs from the LinkedIn brand.
A dimensional LinkedIn logo, or “In Bug” greets visitors at the front lobby using fabrication from common packaging materials such as corrugated cardboard. These simplistic designs provide just enough identity and color to bring a shipping facility to life.
Location
Sunnyvale, California
Services
Placemaking
Wayfinding
Signage
Environments
Installation
Murals
Photography
Ian Vecchiotti
Partners
AMP Graphics